Monday, April 30, 2012

1984: Classic Apple Commercial

Speaking of computers, here's a classic Apple computer commercial from 1984. This commercial, also named "1984" which ran during the Super Bowl that year, introduced the breakthrough Apple Macintosh computer. According to Wikipedia:

In one interpretation of the commercial, "1984" used the unnamed 
heroine to represent the coming of the Macintosh (indicated by her 
white tank top with a cubist picture of Apple’sMacintosh computer on 
it) as a means of saving humanity from "conformity" (Big Brother). 
These images were an allusion to George Orwell's noted novel, 
Nineteen Eighty-Four, which described a dystopian future ruled by 
a televised "Big Brother". The rows of marching minions have direct 
cinematic parallels with those in the opening scenes of the 
classic dystopian film Metropolis. 

The commercial was directed by acclaimed director Ridley Scott.